Our standards
How We Select Sustainable Children’s Clothing Brands
At Bigelow Lane, we’ve thoughtfully curated a collection of children’s clothes that are not only beautiful, but also made with care for the planet, the people who make them, and the little ones who wear them.
We partner only with brands that share our commitment to:
- Natural, non-toxic materials
- Ethical and responsible manufacturing
- Transparent, traceable supply chains
- High-quality clothing made to be passed on
Our goal is simple: to create a place you can trust for truly sustainable children’s clothing — without greenwashing or compromise.
Our Approach
We’ve drawn on Emmanuelle’s 20 years of experience in the field of sustainability to shape the criteria we use to select every brand we carry. Our aim is to set a high bar — so we can all feel confident about the clothes we’re bringing into the world.
We do this work because we care deeply about what our kids (and yours!) are exposed to, as well as the environmental and social impact of clothing. And because we know you do too. We’ve done the research, so you don’t have to.
1. Made with natural materials — and without harmful chemicals
We prioritize natural and organic fibers that are gentle on skin and kind to the earth, including:
- Wool
- Linen
- Hemp
- Cotton
All materials must be:
- Free from harmful chemicals, plastics, and toxic finishes
- Renewable and biodegradable whenever possible
We favor brands with verified third-party certifications (such as organic, animal welfare, and non-toxic standards) and those that openly share where their fibers are sourced and how they’re produced.
Some substances we intentionally avoid include formaldehyde finishes, azo and heavy-metal dyes, PFAS stain-resistant treatments, chlorine-based wool treatments (like superwash), and synthetic fibers that shed microplastics.
Instead, we prioritize non-toxic dyes, eco-friendly processing, and verified chemical safety standard
2. Supply Chain Transparency, Ethical Sourcing & Traceability
True sustainability requires visibility — and accountability.
We prioritize brands that can trace their garments through every step of production, including:
- Fiber origin (ethical sourcing)
- Spinning and dyeing
- Cutting and sewing
- Final production (ethical manufacturing)
For animal-based fibers like wool, we look for brands that prioritize strong animal welfare practices, including responsible land management and non-mulesing standards. We favor transparent farms and certifications that ensure animals are treated humanely throughout their lives.
The more openly a brand shares its journey from fiber to finished garment, the more confidence we have that ethical and environmental standards are upheld at every stag
3. Ethical Manufacturing & Fair Treatment
Clothing should never come at the expense of people.
Underpayment and poor working conditions in the global garment industry are well-documented and widespread challenges. We believe children’s clothes should never come at the cost of fair compensation, dignity, or safe working conditions — and we choose brands that take real responsibility for the people who make their products.
We seek out brands that:
- Provide safe, respectful working environments
- Commit to fair wages and worker well-being
- Go beyond minimum legal requirements whenever possible
We prioritize production in regions with strong labor protections and enforceable worker rights, and generally avoid manufacturing in areas where labor laws are weak or poorly enforced — including much of China and parts of Southeast Asia.
While location alone isn’t everything, we place extra value on clear factory disclosure, independent audits, and supply chain transparency.
4. Built to Last — Slow Fashion for Kids
We don’t believe in fast fashion for kids or adults.
We choose clothing that is:
- Durable and thoughtfully constructed
- Designed for multiple seasons of wear
- Perfect for hand-me-downs
- Timeless in style
We also favor brands that produce thoughtfully — with smaller, consistent collections rather than frequent trend-driven drops. Many of the brands we partner with carry core styles year after year, reducing overproduction and removing the pressure to rush through seasonal cycles.
Longevity reduces waste and supports a slower, more mindful approach to clothing — which is why we also encourage circularity through our Preloved program.